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Opportunity

Your business's ability to consistently create qualified opportunities for growth.

This Scorecard is not a test. It is not a grade. It is a starting point for clarity.

Answer based on what feels most true right now.

1 = Strongly Disagree · 2 = Disagree · 3 = Neutral / Unsure · 4 = Agree · 5 = Strongly Agree

  1. 1. We are clear about who our ideal customer is.
    Strongly DisagreeStrongly Agree
  2. 2. Our message clearly communicates who we help and why they should choose us.
    Strongly DisagreeStrongly Agree
  3. 3. We have a clear, intentional presence in the channels our ideal customers already pay attention to.
    Strongly DisagreeStrongly Agree
  4. 4. We are known in our market for something specific that attracts the right customers.
    Strongly DisagreeStrongly Agree
  5. 5. We receive referrals or introductions consistently.
    Strongly DisagreeStrongly Agree